Uber: Lets Call it What it is

Uber Technologies Inc. – based in San Francisco – has long tried to argue that it’s a digital service. But a European Court of Justice ruling has confirmed what we already knew: Uber is a taxi hailing app.

Whilst some might hail Uber as a fresh approach to expensive taxis fares, it’s easy to understand why so many taxi drivers are furious about the way that the company has encroached into the market place avoiding all the fees and regulations that they have to pay. Whilst cabbies are paying for licensing, signage, taxi tests and high insurance, Uber drivers are taking their business without regulation.

In a display of pure ignorance, Uber said the verdict would make little difference to the way it operated in Europe. In other words, Uber don’t care about the economic affects that their business is having.

In its ruling, the European Court of Justice said that a service whose purpose was “to connect, by means of a smartphone application and for remuneration, non-professional drivers using their own vehicle with persons who wish to make urban journeys” must be classified as “a service in the field of transport” in EU law.

The news comes just days after concerns about Uber safety was reunited after a driver admitted killing Rebecca Dykes in Beirut. Then there was the news that Uber has been accused of illegal snooping on rivals.

It seems Uber may be lacking in the morals department.

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